THE NEW FORMULA is premium gentle, daily CONDITIONING & MOISTURIZING shampoo infused with luxurious Pure Silk for shiny & vibrant hair. A Non-Soap, Non-Detergent shampoo that hydrates & conditions with Goat's & Coconut Milk and moisturizes with Hyaluronic Acid. Including a Natural & Organic, delicious blend of aromatic, antioxidant rich herbs for a healthy scalp. Especially formulated for people with sensitive skin. Pure & Natural for beautiful hair. Great for normal hair. Excellent for dry damaged hair. Nourishing with Rosemary, Pomegranate, Green Tea, Olive Leaf & Herbal Extracts. Strengthens the hair with silk amino acids. Soothes the scalp with Cucumber & Chamomile.

The benefits of goat milk are legendary. It has been used for centuries as a luxurious beauty aid. The Nutra-Lift® Goat Milk Body products are remarkably gentle on your skin, and smell fantastic! Many people with eczema, psoriasis, acne, extra dry skin, oily skin, combination skin, or sensitive skin find using goat milk personal care products very beneficial. Plus the cleansing products produce a gentle lather. Our Goat Milk Non Soap Cleanser, Shower Gel, Moisturizing Body Lotion, Conditioning Shampoo & Bar Soap are made with formulas enriched with nourishing milk proteins to calm and comfort dry or sensitive skin, plus rejuvenating natural & organic extracts, high in anti-oxidants, for even more benefits. SAFE FOR COLOR TREATED HAIR

With the Benefits of Rosemary in Haircare; Rosemary has been used by many to promote hair growth successfully. Using rosemary essential oil could very well do the same for you. Science and personal experience together both strongly suggest the essential oil does protect against hair loss, particularly that related to male or female pattern baldness. 1. Rosemary also has powerful antifungal l properties that can calm and soothe the scalp. The purifying properties of rosemary help rejuvenate the scalp and fight dryness, itchiness and irritation while also helping fight the buildup of oil, skin cells and hair-care products that can lead to chronic issues like dandruff and scalp psoriasis if not cleared away. 2 Rosemary Hair Benefit: Boosts Shine 3. Rosemary Hair Benefit: Strengthens Strands. 4. Rosemary Hair Benefit: Promotes Thicker-Looking Hair 5. Rosemary Scalp Benefit: Re-Energizes the Scalp.

Directions: Apply a small amount of Simply Superb Shampoo into your hand and gently lather into hair & scalp. Allow to set on hair for up to 30 seconds, so nutrients, moisture & silk can penetrate into hair. Rinse. Repeat if necessary. As with any new product, skin test 24 hours before use.

NEW FORMULA Ingredients: Deionized Water (agua), Certified Organic Non-Pastuerized Goat Milk*, Organic Coco Glucoside*, Vegetable Glycerin, Aloe Barbadensis Gel*, Olive Oil*, Coconut Milk*, Coco Betaine, Silk Amino Acids, Vitamin E D-Alpha Tocopherol*, Ascorbly Palmitate Vitamin C, Hyaluronic Acid*, Stearic Acid, Natural and Organic blend of the following: Rosemary (Rosmarinus officinalis) Extract*, Lemon (Citrus medica limonum) Extract*, Lemongrass*, Orange Citrus Extract*, Pine (Pinus sylvestris) Cone extract*, Hops (Humulus lupulus) Extract,* Horsetail (Equisetum Arvense) Extract*; Acid, Chamomile Extract*, Green Tea*, Pomegranate Punica Granatum*, Camellia Sinensis (White Tea)*, Camelllia Sinensis Leaf*, Chamomilla Recutita (Matricaria) Flower*, Cucumis Sativus (Cucumber) Fruit*, Lavadula Angustifolia (Lavender)*, Linum Usitatissimum (Linseed) Seed*, Mentha Piperita (Peppermint) Leaf*, Olea Europaea (Olive) Leaf*, Vitits Vinifera (Grape) Seed*, Citric Acid, Guar Gum, Panthenol *USDA Certified Organic Ingredient